Advertising Agency: Reforma, Sofia, Bulgaria
Creative Director: Martin Dimitrov
Art Director: Boris Bratkov
Copywriter: Tsanka Krousheva
Released: May 2008
A similar idea (not close enough to say these guys were ripping them off, BTW) was used a couple of years ago for a large trade show exhibit that had an interactive video wall of gigantic blades of grass -- as you walked past it, the grass moved. It was a very cool effect.
So cooool!!... This reflects the importance of knowing the technology around us so we can pull things like this... This opened my mind a lot, cool btl...
Comments
smoothing out wrinkles doesn't seem damn interesting...but the technology definitely is...
Agreed. Cool technology.
-Natalie
http://www.nataliemarion.com
Impressive, this opens doors to a whole new medium...
:::MARK3R:::
A similar idea (not close enough to say these guys were ripping them off, BTW) was used a couple of years ago for a large trade show exhibit that had an interactive video wall of gigantic blades of grass -- as you walked past it, the grass moved. It was a very cool effect.
So cooool!!... This reflects the importance of knowing the technology around us so we can pull things like this... This opened my mind a lot, cool btl...
if people wanted to touch wrinkles, they wouldn't be so bad.
i'm now imagining a lottery ticket the size of an aircraft carrier.
Nevermind if the cream works or not the campaign sure does! i bet kids had a lot of fun time smoothening out those wrinkles on screen!
stay hapy folks!
:)
I especially like how it uses children to pull in the mothers. I often forget such tactics are options. Cool stuff.
why don't they just put skin.
cool technology
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\\Graphic in every where.... look around you!\\
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\\Graphic in every where.... look around you!\\
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