Hot water

December 2007
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Advertising Agency: Ogilvy & Mather, Beijing, China
Group Executive Creative Director: Nils Andersson
Creative Directors: Michael Wong
Art Directors: Michael Wong, XiaoChen Li, Ahi Huang
Copywriters: Doug Schiff, Yue Song, Ashley Yang
Production Manager: Tracy Wu
Photographer: Kenny Chai
Account Service: Julia Zhang, Brian Li

Comments (19)

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capywriter's picture
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Funny how many of you see this technic as super new and amazing. It exists so long already. Never had matchbox cars that changed coulours when you put hot or cold water on them? (That was 15 years ago) :)
You'll find all sort of objects with that feature in almost every gift or gadget shop. Many of them are actually cups (cliché ones with women getting naked when you put hot water in the cup...). Not surprised that it would be used for advertising, and especially not for something that has to do with water... let's say... global warming...