Homeless Children Foundation of Turkey: Bookmarks

Homeless Children Foundation of Turkey: Bookmarks

Advertising Agency: TBWA/Istanbul & TBWA/HUNT/LASCARIS, Turkey
Creative Directors: John Hunt, Damon Stapleton
Copywriter: Gokhan Yucel
Art Director: Barıs Sarhan

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Comments

Funky_Frogii's picture

i think i have seen this before.......well its good

love anything creative
http://addot.blogspot.com/

Nice thought, though not very fresh.
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vinaywins's picture

Good Idea.
Liked it.

Vinaywins
www.freewebs.com/vinaywins

Almakos's picture

bookmark with f*ck...very impressive

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240x320 animated gifs http://i-portable.blogspot.com

NatalieM's picture

How is the middle finger appropriate? Isn't this raising money for children?

-Natalie
www.topolewski.net

Gotta love the kid throwing up the horns as well.

yes i have seen this before.
nice concept.

I don't understand the use of hands in this case. What is the message?

It made more sense the last time it was done: http://adsoftheworld.com/media/ambient/national_sea_rescue_lifesaving_...

Hands off

putting something on the internet faster and giving lots of links don't make someone the founder of an idea.
it's been over a year since we started working on this project.
but i think you know it better since you politely stole it from the walls of hunt lascaris.
anyway, it's a nice idea to use it for sea rescue in jo'burg, where you don't even have sea.
nice try.

ja, that's exactly what I did - I went into my old agency, stole an idea off the wall and then made it thinking that nobody would ever find me out. Brilliant! You must be the brains in your team!

it seems i'm also the brains of your team.

For anyone who cares - after many furious emails we have concluded that we cannot prove who came up with the idea first. It seems that the universe has played a cruel joke on us and has given us the same idea separately. It sounds impossible but I recall many times when I have seen an entry in an annual of an idea that I had. It's infuriating but nonetheless it does happen.
I retract my former accusations with apologies.
If anyone out there wants to accuse my partner or I, please feel free to email me.