Heineken: Routine Interruptions / The Payphone with Fred Armisen

In this social experiment, comedian Fred Armisen anonymously calls a payphone across the street from the Comedy Cellar in NYC. Those who were brave enough to answer the call and walk into the unknown were rewarded with an unique experience. Answer the call for yourself. Go to

Advertising Agency: Wieden + Kennedy, New York, USA
Executive Creative Director: David Kolbusz
Executive Creative Director: Susan Hoffman
Creative Directors: Erik Norin, Eric Steele
Copywriter: Andrew Jasperson
Art Director: Mathieu Zarbatany
Account Managers: Patrick Cahill, Samantha Wagner, Kristen Herrington
Audio Post Production: Sonic Union


kleenex's picture
38882 pencils

cool idea.

Ammanuel Afowerki's picture
Ammanuel Afowerki
80 pencils

good idea

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