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Health Secretariat of Rio Grande do Sul: Condoms
Take out a condom and help the fight against aids.
Advertising Agency: Escala Communication and Marketing, Brazil
Creative Director: Eduardo Axelrud
Art Director: Diego Wortmann, Rafael Koff
Copywriter: Marcelo Rosa
Illustrator: Diego Wortmann
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this piece deserves to be on the main page ;)... awesome...
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everartz
Really cool stuff here. Keep it simple.
Good idea. I like it.
Ad(dicted)
Very simple, very accurate, very sintetic. It's a shame that this idea wouldn't work in Argentina. People would probably needle them. Haha! Imagine that!
Good. Now just put these signs in American middle schools.
http://www.charlieprattdesign.com
Seriously, we need this in more countries.
cool
Very simple, very accurate, very sintetic. i liked it
simple. brilliant!
Very well done! Excelent!
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http://lalbumnpo.wordpress.com the very best of non profit campaigns
Good one.
EXCELLENT!!!!!
But i do agree, we need it on every school, and every country! (Africa the first!!!!!)
http://pauflies.blogspot.com/
Awesome, i really like it.
very very very good! spot on!
"the art director says: whatever I say"
amazing!
fantstic. love it. simple and makes the point so powerfully. kudos
An idea brilliantly transformed into action.
Take a piece of condom, take a piece out of AIDS.
FINALLY SOMETHING THAT WORKS, STRAIGHT, WELL DONE, SIMPLE and IMPACTS.
Idea has been done already.
very cool idea. this has been done before. it was done in Canada as an inner city campaign to abolish hunger last spring. great work to both countries.
What's stopping someone from puncturing these? I'm going to 7 Eleven for my rubbers.
LOVE it.
Why dont they put that kinda wall in paris ? i have no condoms left !
Good one !
Love it. 100/100.
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It comes just like that!
Creative... but fatally inaccurate. Spreading the idea that condoms prevent AIDS does more to spread AIDS than prevent it, for ads like this lead lots of people to think that condoms are 100% safe, when they're NOT. Ads like this say that promiscuity is okay - as long as you wear a condom. The taboo ideas in AIDS-prevention are the only ones that will actually work - Abstinence and Fidelity - both of which are considered highly impractical by most activists in the field who prefer propagate the idea that lack of control is inevitable. One can go to jail for stealing a car, but try spreading AIDS, and your only punishment is a tap on the wrist.
powerful. great ad
www.flickr.com/enwiie
condom shouldn't expose to sun/heat
latex fibers of condom will decompose after temperature getting cold (at night or sudden weather changes) because of sudden changes of temperature
same to some people who loves to keep in their wallet or bags for some kind of "emergency use" purposes
beware guys
Very simple, direct, attractive and effective. Congrats
Very simple, direct, attractive and effective. Congrats