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Head and Shoulders: Chalkboard

Head and Shoulders: Chalkboard
Your rating: None Average: 5.8 (53 votes)

Advertising Agency: Leo Burnett, Cairo, Egypt

8 Comments

Shireen Nababteh's picture

I think its a great ad.... lovely, but wont it be much nicer if the word that is erased is dandraff?????

hadisyriani's picture 165 pencils

yeah ure right Shireen...

hadisyriani's picture 165 pencils

and maybe with a proper photo shoot...

Marwan Ragheb's picture

Guys, guys, this is not an ad !!, this a display for "ambient media idea", that's it, just to show how it works, that this particular erase is dedicated to erase whites from blacks like the products does, there's no ad, no copy, no photoshoot session, nothing, just a display for the idea. And by the way, Ivan, I think you are a very smart person, sometimes your comments amaze me. :)

ivan's picture

Why do I sense cynism in your comment? ;) Yes, it is an ambient media, not a press ad.

ad-icto's picture 70 pencils

For that they put it as an advertising?? This is not since he does not report to the target, if graph was podria it to be but as graph sense does not make, the purpose of the advertising is to report let's not forget it

kbx911's picture 845 pencils

oh wow, and right in the room of the target market too (im assuming this class as a college classroom)

You Are What You Expect

anoldasgupta's picture 72 pencils
2

i m very much satisfied with first comment..........

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