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Havaianas: Flower Beds, 2

Havaianas: Flower Beds, 2
Your rating: None Average: 7.9 (28 votes)

In an effort to push Havaianas' floral-print flip-flops, flower-bed installations were planted in locations where they were sold. They also served to remind people of Havaianas' unique aesthetic of color, design, and the brand's connection to nature and the outdoors.

Advertising Agency: BBDO New York, USA
Chief Creative Officers: David Lubars, Bill Bruce
Creative Director / Art Director: James Clunie
Art Producer/Buyer: Jd Michaels

17 Comments

Lecter Lecaros's picture 247 pencils
Citizen13's picture 478 pencils

I LUV BBDO NY.

"Assume nothing, question everything."

Fabian Kirner's picture 268 pencils

so obvious! it has to be done! nice!

daniel_glezmilan's picture 282 pencils
rocketman's picture 385 pencils

great stuff, beautiful and memorable

eject's picture 69 pencils
matheuscp's picture 20 pencils

Amazing!

=========//=========

Matheus
30'' é pura propaganda
www.30segundos.com.br

http://twitter.com/30s

Matheus
30'' é pura propaganda
www.30segundos.com.br

http://twitter.com/30s

kashcreative's picture 85 pencils

..nice work

..

genmauer's picture 4 pencils

The girl is using a "All-Star"

hehehehe

Great idea.

purplelizard's picture 12 pencils

nice!

but_why's picture 282 pencils

Hmm, not sure whether I like the association of things growing out of shoes- pretty or not.

ManchuChanchu's picture 701 pencils

Brilliant!

alegna's picture 59 pencils

wow!!!

nice concept

BBDO is great!!

alegna's picture 59 pencils

wow!!!

nice concept

BBDO is great!!

ks's picture 2 pencils

very nice

Guest's picture
10

wow it^s wonderful

Wordnerd's picture 6617 pencils
9

cool stuff. gives you the feeling, that wearing these feels soft, too.

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