Guarana Antarctica Street Festival: Metro
Advertising Agency: DDB Brazil
Creative Directors: Julio Andery
Art Directors: Julio Andery, Adriano Alarcon
Copywriters: Rodolfo Sampaio, Marcio Fritzen
Illustrator: Seagulls Fly, Sergio Guilherme Filho, Jorge Ribeiro, Vetor Zero, Eliza Flores
Photographer: Alê Catan
9 comments
Okay. And?
--------------------------
No, I am not a media buyer.
What and?
explains better your opinion.
-------------------------------------------
http://comunique9.blogspot.com
--
Comunique9
It only works if you look at it from one point of view if the dummy perspective is to work, and even then, a very *specific* point of view. It's like those trompe-d'oeil chalk drawings on the sidewalk. The way it's positioned in the photo, 90% of the people passing by will get absolutely nothing from it because it wont make any sense.
--------------------------
No, I am not a media buyer.
The Lego one, you can only see from one angle, I got Grand Prix in 2005.So
Actually it is positioned for people that is leaving the subway.
Ah boneca, andando de skate? Só no photoshop mesmo!
What and?
Works take the attention on the poster.
People realized the works and search the tip and find the poster.
Very nice I loved. This is Advertising
İyi Reklam, Kötü Reklam
www
well... that one is really nice.
Dá-lhe boneca!!! É o Beckham andando de Skate?
Parabéns pela campanha.