Ads of the World a mediabistro site

Great Lakes Science Center Bodyworlds 2: Elevator

Great Lakes Science Center Bodyworlds 2: Elevator
Your rating: None Average: 7.2 (17 votes)

Advertising Agency: Brokaw, Cleveland, USA
Creative Director: Pat Pujolas
Art Director: Brian Gillen
Content Strategist: Chuck Greene
Information Architect: Craig Norris
Writer: Tim Brokaw

Comments

kizi57's picture 23 pencils

Nice Idea...

Diana Haj-Ahmad's picture

soda as i was going through the ads today...i remembered u with this

Guest's picture

Brilliant.

mapliopl's picture 148 pencils

done... doesn't mean it isn't good though...

http://adsoftheworld.com/media/ambient/superman_the_movie_elevator

Barkach's picture 197 pencils

Can we use elevator doors in our ideas?

YES we can!!! It's just the media, not the idea

mapliopl's picture 148 pencils

the point is the opening and the unveiling of inside the chest (or shirt)...

bubblestheclownfish's picture 565 pencils

Yeah - like Barkach says, it's just another media option. Like a bus shelter. One of our clients wanted to use it for their product; but given the imagery we were limited working with, it couldn't be done in a clever/non-cheesy manner. Instances like this one, I'm all-for though.

Toni's picture 106 pencils

It's grosse.

Kris.'s picture

The elevator is overused as an ambient medium. The idea fits, but it's certainly not much better than a half decent press ad. It's not very well presented either. Just my opinion.

mpared's picture 540 pencils

yeap I ll agree with Kris

garotoxico's picture 155 pencils

Esta bueno para el anunciante. AUNQUE YA EL RECURSO DEL ASCENSOR ESTA SOBRE EXPLOTADO.

mafe's picture

EL ASCENSOR NO ES UN RECURSO, ES UN MEDIO.
ES COMO SI DIJERAS: "ESE RECURSO DE LAS VALLAS O LA T.V YA ESTÁ MUY USADO"

OTRA COSA ES QUE HAYAN USADO EL MEDIO DE UNA MANERA SIMILAR
NO TE PARECE???

SALUDOS

Vanessa's picture

I don't think the medium is quite overused. Personally, I've never seen an ad like that on an elevator. I think it's well executed for the subject of anatomy. It would be better if the anatomy actually lined up with the man's torso on the outside. From the picture it looks like his heart is in his throat. But that just might be the angle at which it was photographed.

Ainadaliel's picture 285 pencils

And if there was a person inside..."Look! the man ate a person!"

Von's picture

Never seen an elevator used like this in my city. I guess adpeople think it's overused because we see every one that gets done on here. I like it!

Rog's picture 6110 pencils

Okay execution. Old idea.

>>>> That's not an ad. THIS is an ad.

Tony G's picture

Wow Rog... I'd love to see your work someday, cause it must be out of the ordinary. Never heard of someone as bitter as you.

Bye's picture 1486 pencils

I think the *(not vertified) says enough mr G.

lord_feiser's picture 18 pencils

imagine if we stand near to the elevator door....i bet people wont get it. unless theres a sign on the floor that says 'STAND HERE' at certain distance that might let audience to look at it with clearity.

kc_brock's picture 694 pencils

what, couldn't you find a dude that wasn't gross looking for the outside doors.

i'll take the stairs.

rd

elmikel's picture 1153 pencils

definitely works, though it's an old idea, I like that!

muellerritzrow's picture 26 pencils

Idear from Cannes 2007 "Superman-returns" - copy paste

Spanky's picture 2023 pencils

obviously photoshopped. and rather badly at that.

Disco Munky's picture 3841 pencils

Nice to know some things never change.

cok

Doin' it for the points

Guest's picture

Another good elevator door idea.

Love ads visit - www.ad-dig.com/upcoming

anky's picture

nice work...... luved the concept

leila's picture

I agree with Kris :) elevator is overused. and the idea is just so so

ooops's picture 448 pencils

observers STILL can recognize in distance of 1/2 feets away from the door...i presume

Jo-Jo's picture

That is amazing!!!! I love ewy gewy stuff=)

Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more

On Demand Videos

Social Media and the Customer: Focus on Community Management
How community management can drive great customer service and transform your business. watch a preview

On Demand Videos: Video tutorials for advertising pros and designers providing tools and information you can trust — and use — on your very next project. Subscribe today!

logoawards.mediabistro.com