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Published/Aired: 
August 2013
Description: 

Ambient advertisment created by Blackninja, Brazil for Governo de Pernambuco, within the category: Public Interest, NGO.

The sex is just a detail. Say no to homophobia.

Advertising Agency: DM/Blackninja, Recife, Brazil
Creative Director: Lenilson Lima
Head of Art: Bertone Balduino
Art Director: Genival Júnior
Copywriter: Cauby Tavares
Agency Producer: Durval Sanches
Account director: Maria Edith
Account managers: Cyntia Beltrão, Diego Espíndola

Comments (9)

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Highest Rated

kleenex's picture
kleenex
Activity Score 46971

not good.

certaintly's picture
certaintly
Activity Score 3994

why would anyone unstick it?

monoliz's picture
monoliz
Activity Score 1304

"is just a detail"?? are you kidding??

tirthomitro's picture
tirthomitro
Activity Score 2758

"sex is just a detail"????!!!!
i really feel sad for the writer

they showed me a picture & i laughed
dignity has never been photographed

lenin's picture
lenin
Activity Score 131

Here in Brazil most people see only a woman and a man as an ordinary couple. But, everyone that is not a homophobic person know there is not difference at all. The "tiny" difference is in your discrimination.

Login.'s picture
Login.
Activity Score 73

It's so simple and smart.

kleenex's picture
kleenex
Activity Score 46971

not good.

jackblack's picture
jackblack
Activity Score 2355

'A' for effort.

Mongoose's picture
Mongoose
Activity Score 4961

Hate in my eyes - I cant see beyond the 1st picture. I am an extreme homophobic!!!

Make the logo Bigger and the black, Darker!

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