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The reverse campaign

Agency: 
Published/Aired: 
June 2010
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Also From This Campaign (1 items)

Description: 

Did you get just a few years younger?

Advertising Agency: Publicis, Brussels, Belgium
Creative Directors: Alain Janssens, Paul Servaes
Art Director: Sophie Norman
Copywriter: Nathalie Delchambre
TV Production: Martine Levy-Lambrechts, Alexis Van Calster
Production house: MIB, Filip Vangeffelen

Comments (10)

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Highest Rated

samcabodi's picture
samcabodi
7 Activity Scores

Mmm...

Sounds like a good concept to me, but not a good idea.
I mean, it makes you go years behaind, and makes you feel younger, so... actually you wouldn't need the product!

Sounds to me like the target cannot be met!

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