Ford: Builders/Plumbers/Electricians
Advertising Agency: JWT, South Africa
Creative Directors: Rob McLennan, James Daniels
Art Director: Jacquin Botha
Copywriter: Stellio Coutsides
Photographer: Micheal Meyesfeld
Published: May 2007
Advertising Agency: JWT, South Africa
Creative Directors: Rob McLennan, James Daniels
Art Director: Jacquin Botha
Copywriter: Stellio Coutsides
Photographer: Micheal Meyesfeld
Published: May 2007
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9 Comments
huh, interesting.
... its already been done...
im lovin' it! its a very cool way of sayin it...im predicting some metals.
~ old habits die hard, older ones never do ~
I feel that the target is not gonna read it. This ads are posted for people who need this services, not for the ones that provide it.
FER.
but they're the ones putting up the signs.
hey fersvax: they used this to better the brand image rather than just to generate pure sales. it was probably part of a campaign
This is really kak. Why should a driver read this - there is so much of it in Joburg. It might be different for people outside South Africa, but for South Africans it's quite useless!
The people putting up these signs are usually poor people with quite informal businesses - Are they meant to be the target market???
yessus my china, those oakies are really kak bru, yessus.
hey bruno: they used this to better the brand image rather than just to generate pure sales. it was probably part of a campaign
zzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz
goodnight
next page pls
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