Folgers coffee: Manhole
Hey, City That Never Sleeps. Wake up. Folgers
Finally somebody utilized the famous manholes of New York. Stickers with a top shot of a coffee mug were placed on top of steaming manholes. Small holes on the sticker allowed the steam to exit the drainage system. Looks great on photography, I wonder what the effect is in real life. Maybe the smells and footprints on the sticker somewhat take away from the coffee experince. I'll give the idea 10/10 either way.
Via: The Raw Feed
10 Comments
kudos!... wonderful ambient... :)...
This is a masterpiece.
tidbitz
________________________________________________
::Imagination is intelligence with an erection::
Great stuff! I wonder if the ad did wake up the ever-sleeping authorities!
Great n clever idea!
murthy
Brillient. keep up the good work.
Great idea! But what is it smell like? Coffee or just a drain smell?
Drain of course. That's why this ad works best when it's documented as a photograph.
come on the DI is so badly done its obviously not real - You really think a top coffee comp. would put their coffee over a smelly manhole cover?
It it ILLEGAL to tamper with NYC manholes in ANY WAY. It's a city ordinance. And there's a severe penalty for breaking it.
This is just another desperate attempt at getting exposure by someone who desperately wants it.
And there are SO MANY of them(spec ads) on this site as I've noticed.
I think it's a good creative exercise for your own entertainment(and perhaps at school), but this type of "creativity for creativity's sake" won't get you anywhere in real world when you're finally discussing your work face to face with a prospective employer.
Unless of course you have some pull at the agency.
wonderful ambient... :)...
you can tell me, how can do it!
cmykson@yahoo.com