Agency Network: 
May 2010

Ambient advertisment created by Y&R, Indonesia for FNPF, within the category: Public Interest, NGO.

Advertising Agency: Y&R, Jakarta, Indonesia
Executive Creative Director: Sachin Ambekar
Associate Creative Director / Copywriter: Ahmad Fariz
Art Director: Rizki Darmawan
Photographer: Studio 13

Comments (10)

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kalpesh78's picture
Activity Score 2578

I smell a SCAM

ideas....30 minutes nahi toh free.

thedesignaddict's picture
Activity Score 5403

It's a nice idea, but I have MAJOR issues with readability. How are people driving by this supposed to see the URL? It's TINY.

8/10 : Idea
2/10 : Execution

Jakarta Jack's picture
Jakarta Jack

Such a scam.

Let me guess:
- 8.10am agency photographer and team arrive
- 8.45am local official arrives, takes agency money
- 9.15am agency team puts photo of orang utan in cage and puts sign up
- 9.45am local newspaper photographers arrive
- 10.25am team pack up photo of orang utan and take off sign
- 11.15am team arrive at office and smell victory at the next ADOI or Citra Pariwara
- 11.45am team take off for lunch and believe that even the Adfest in Pattaya is within their reach

Guest's picture

Who the hell will come to the middle of the road to read it? And anyway, it's a scam.

morse's picture
Activity Score 18026

Yeah, we know how caged animals look like. Still a good ambient I guess.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Guest's picture

Good ambient

Guest's picture

i smell mupeng in here

rolling.stone's picture
Activity Score 2741

url readability doubtful


~ Quite obviously, I have gathered no moss ! ~

Viranica's picture
Activity Score 230

Hmmm... I still love this idea no matter there are small amount of person who guess this is a scam ad. Well, in my opinion, the idea have a goodness within and is see a rational thinking there, not forced,