fiftyfifty street magazine: Invisible
Advertising Agency: Euro RSCG Duesseldorf, Germany
Creative Directors: Florian Meimberg, Torsten Pollmann, Felix Glauner
Art Director: Jean-Pierre Gregor
Copywriter: Till Koester
Production Company: CONGAZ Visual Media Company


Comments
awsome!!!!
Kabammo!
Never seen that before...
Duncan
http://www.dshott.co.uk
ufff
ufff!
Amazing work. Great insight and an incredible result. Well done to the whole team and keep it up!
hooray! so nice to still see great ideas.
Amazing!
Amazing!
Gee ... one of the big ones!
awesome
Very Nice! Amazing!
I dig this.
cool
Bow down.
:::MARK3R:::
CANNES SILVER!!!
www.joancordoves.blogspot.com
really good job.
This idea is not just creative: it is touching!!
Trasparent people ??
Seen before.
well, they were probably translucent if you actually saw them.
Oh yeah, people like you have seen everything before... who cares if you have seen it before? It is a clever piece of advertising, or shall I say PR?
metal. plenty of metal.
great insight!
n nice use of technology.
pashya is zero
---
i am zero
Wo!!!! Thats a real good one there!
simple thought, great execution with insight.
Not impressed. Not to mention that annoying Charlie Chaplinesque kazoo track.
Grand Slam Home Run!
teh fifty/fifty guys are so invasive, i wish they were invisible!!!
life's rude, dickhead: we wish, your art direction were invisible.
the fiftyfifty guys
so maybe thats the reason u selling fifty/fifty;
my comment wasn´t very clever indeed, but instead of posting an answer like "we are not invasive" or "we need to be invasive, our lunch depends on" all u can do is insulting. if this is your attitude, no wonder u dont get employeed;
Not very clever again. You can dish it out but cannot take it. There's a lot of things you could learn from "unemployed" people working in the streets.
increible, q buena campaña!
Man this is what I call Really good stuff!!!!!!
Envy you guys! Congrats
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Don't try to stand out of the crowd; avoid crowds altoghether.
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Don't try to stand out of the crowd; avoid crowds altoghether.
If you are looking out for gaining increased visibility and brand awareness through a cost effective advertising medium, then you can check out webwindows.co.uk which helps you get national exposure through its newspaper classified ads. I think this is a great opportunity to lose out on.
muy bueno
cool use of the insight applied to the media, plus they sold the product. Congrats!
Lovely and heartwarming! One of those rare ads for social causes that focusses on the people and not the creative team's apparent genius.
They got people to stop and see the man. They got people to buy the paper. They made them feel something for the people on the street. Excellent, excellent, excellent.
Absolutely brilliant and what a contrast to the French ads about how poor people are living. This was engaging, effective and it communicated to the audience. Even better the call to action was there and the results are evident: sold-out magazines. It ain't always about media coverage and award grabbing...
Really, really well done. I'll remember Fiftyfifty magazine a hell of a lot longer than I remember whatever that other ad was for.
- The only thing more rare than a good ad is a good guest comment -
Touching, great work guys!!
Great work! Where can i buy a fifty fifty?
this is those kind of works that makes you believe in ad again. thanks!!
FloTho: Super! 3 Kategorien, 3 Nägel! Grüße, F
Fabse: Dein Wort in Gottes Ohr! Und: To ohne h! ;-)
I still don't care about the homeless. Try more than a gimmick/new technology.
Great, just great.
GiBo
great_insight_concept_modern medium_
great!!!!
Brillant
visual pun.
'visual pun' What a twat you are.
Pure awesomeness! Great, great work. Guess fab ideas are still out there for those willing to look hard enough.
Stuff like this makes me want to continue in advertising!
This one deserves a few big awards!
Hats off man - not sure about awards but it hit me inside man, felt for that poor dude. sob, sob...
No matter wat you do,
33% of the people will love it,
33% of the people will hate it,
And the rest won't give a fcuk.
i just got horny;-)) awesome!
very very clever!!!! Bravo
amazing, really like it
asjdhal alsda;s da;dowa ds;d ajd a;wda' !!!!!!!!..
hahaha.
FREAKIN AWESOMEEE!!!!!
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