To promote the Fernfahrer truckers magazine simple artworks of magazine covers were placed on top of cars (that only truckers can read) with the message:
For truckers only
The trucker seems to be happy.
Credit: Leagas Delaney, Hamburg
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3 Comments
mmm I dont know...taking the eyes from the road when u're driving its a little risky...
risky but effective...
effective? yes. efficient? i doubt it.
nice innovative idea.