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Evolution Fitness Center: Switch

Evolution Fitness Center: Switch
Your rating: None Average: 3.8 (34 votes)

Slender body, switch on from here.

Advertising Agency: JWT, Beijing, China
Creative Director: Jordan Hsueh
Art Director: Chris yan
Copywriter: Lily zhao
Released: 2006

15 Comments

hartspueler's picture 298 pencils

nice. works better w/ the man though.

Jonny Lonestar's picture 290 pencils

Awesome idea, though I wonder how frequently a gym customer would interact with the light switch....

obladioblada's picture 256 pencils

It was already done. Last year in Brazil

See in the link:
http://www.ccsp.com.br/busca/busca.php?t=heads&SearchArea=novo&p=4#nav

Mr.Ozzy's picture 33 pencils

Ups!

Hell Yeah!

peak900's picture 211 pencils

Should be placed elsewhere, not in the gym itself, to get new customers.

Mr.Top's picture 732 pencils

good point

Drapion1's picture 46 pencils

No jodan y ponganse a trabajar!!

Andal's picture 865 pencils

Que gran comentario.
_______________
Smart and Funny Signature.

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It's so easy to critic.

filipe.matiazi's picture 26 pencils

...

Dick Huges's picture 939 pencils

Guys, when you do a lot of scam work, try to send them in different days, so we don't think that this is all you ever do. If a Cannes Jury member is seeing this page today he/she will have a very bad idea about JWT Beijing work.

puppiepoppy's picture 1642 pencils

These scammy work is really bad. Jordan don't even work on the bread and butter accounts, how do you expect he do great scam work? If you're ever in Beijing, you'll get to know his reputation.

alvinpck's picture 1465 pencils

Will the gym's lights be off all the time? So that customers that come will on it themself to get a feel of this ambient?

If that's the case, this will only work for the first batch of people.

How about the second batch onwards? Off it again? Ever think about the people already in the gym?

...
http://alvinpck.deviantart.com/gallery/

puppiepoppy's picture 1642 pencils

Alvinpck, why are you so critical to them? It's just scammy work, that's all. Let them be. The juries will smell it miles away.

dynatop's picture 212 pencils

actually, there is no Evo******** fitness center in china! that is all

from guangzhou/canton china

cullers's picture 334 pencils

For the female execution I keep thinking: pregnant, breast implants, pregnant, breast implants.

also, pregnant, lactating, pregnant, lactating.

and this makes me giggle.

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