Eu Yan Sang H4H Hair Formula: T-shirt
Advertising Agency: DDB Singapore
Creative Director: Terrence Tan
Art Directors: Teoh Sin Eng, Kiah Lim
Copywriter: Daniel Ko
Released: 2007
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13 Comments
No.
what if the real hair is brown/red/etc in colour? then it will be a little weird
* it's not how good you are. it's how good you want it to be *
A good 75% of the customers most likely have naturally-colored asian hair
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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett
maybe they could make sets of T-shirts, different colours. You know, like the "change your nose" cups.
:::J:::
funny
nice
yea print more hair colors
:::J:::
the ad cames from singapore, I mean in Asia there is not much blonds, red hair or curly hairs etc
so this works in asia only imho
so, the it is a good ad guys, how about if the girl's hair is too short to reach the t-shirt?
from guangzhou/canton china
they're not selling the t-shirt here, the t-shirt is to be worn by promoters, so they'll never select someone with short hair, it's stupid!!!
:::J:::
jus give to people who has the hair..??
but promoters???
yea
its stupid then..
:::J:::
Nice.
stop the idea bashing, guys. it's a nice lil trick. JUst has to be applied right - give it to promoters whose hair is compatible in colour, length and straightness.
:::J:::
hm
that worked.
:::J:::
It's a nice idea..But what if a girls hair is short? Damn and this won't work...With the copy Saying "Show them Hair Growth and reap the Sales Growth..So it a girl's hair is short? So what does it mean...i can't reap Sales growth??? Yeah, and if the hair colour is different? What's your message to the people? Again, Sales Growth ain't going to be reaped?...I totally agree with "ilovegreatads"...Nice lil trick and idea but just gotta be applied rightly.