Change your view. Emirates Holidays.
Advertising Agency: Impact BBDO,Dubai, UAE
Executive Creative Director: Oliver Maisey
Creative Director: Jennie Morris
Art Director: Mark Held
Copywriter: Grant McGrath
Other additional credits: Media Hub
Released: January 2009
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Comments
very cool
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I like it but Its a see/say
The image already speaks to a change in view
copy should be less vague -- i could change my view with any airline not just emirates. Why emirates?
a lot of ads are like that though. Crest gives you a "beautiful, healthy" smile, but colgate does the same thing.
spectacular!!!
Because it's Emirates ad.
I like the concept.
The client is not always right - Enzo Ferrari
Interesting concept.. but I'd be upset if someone was hanging that thing in front of my hotel window.
Because it's Emirates ad
sorry thats a non answer
this one's absolutely bang-on!
they showed me a picture & i laughed
dignity has never been photographed
Static waterfall idea
awesome....one of those ides you wished you did yoursef...well done!!!
Very clever, but static indeed, I would hope those cleaners work and move away fast.
Why are the light an the shadows on the ground in front of the window in both picture exact the same?
Why are the same reflexions on the window-frame in both picture but the background different?
Why is it with the poster in front of the window still bright in the room with natural light, but you can see on the both pictures on the right sid of the board that the post lets no light trough?
Because its a fake produktion.
next time fake better.
How about the guys reflection on the desk? Isn't it a very nice fake? Bullshit offtopic comments coming out of nowhere.
The client is not always right - Enzo Ferrari
and what have the guy to do with the poster outside the window? Nothing.
what seems to have happend: lets take to photos of the same room. one with the guy and one without. now lets photoshop the poster in the window. iam sure nobody will recognize the fake.
but hey, whats about the clocks reflection on the desk? if theres a reflection its a proof that nathing else in the picture can be fake.
what a stupid try of argueing.
bullshit fake ad.
WOW! You are some bitter chap -- that you did not think of this. Next time, less writing and more thinking, OK?
I dont get this....this ad is for only one person in his office???? whats the point
They clean every window. Every.
Static waterfall
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Bravo
these guys did it first
http://adsoftheworld.com/media/ambient/goodpeopleindiacom_jobs_available
Happy to send any of you who think this is a 'fake' the video of the making ....(ESPECIALLY Guest | Tue, 2009-07-28 07:17 )....But hey maybe we shot the video then did post on that too...sounds like a lot of work for nothing to me...This was actually a logistical nightmare to pull off, Even once Emirates Holidays and Media Hub were on board.
Cheers to the positive comments.
Onwards and upwards.
Mark.
Great work....really nice. Good use of a media that does not usually exist. Well done creatives on that one.
Wouldn't the view be backlit? And really dark? And really unappealing? BTW, the guy in there looked like David Gurrero, Chairman of BBDO Gurrero, Phil & regional ECD of BBDO Asia Pac. ;)
"Bowww Wowww"
Cool!!!