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Emily

Agency: 
Published/Aired: 
May 2008
Description: 

Turn off the lights and help Emily overcome her fear of the dark.
Pedophilia. You might not see it, but it could be happening. 70% of child abuse cases take place in their own home.

Advertising Agency: EuroRSCG Brasil, São Paulo, Brazil
Art Directors: Daniel Poletto, Kleyton Mourão
Photographer: Geison Genga
Copywriter: Rodrigo Senra
Associate Producer: Ingo Santos

Comments (20)

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Highest Rated

Guest's picture
Guest

nice thought

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
Activity Score 1838

Urrgh. Creepy.

These are really good.

We're going to need more lube.

NatalieM's picture
NatalieM
Activity Score 1685

Gosh. These ARE creepy. The message comes through easily.

marton.santos's picture
marton.santos
Activity Score 37

i liked. good execution. a new way to say an old concept.

Fabian Kirner's picture
Fabian Kirner
Activity Score 270

If it really worked that way, it´s not! that! bad!

Guest commenter's picture
Guest commenter

umm excuse me u ARE a child molester fabian the freakkkk!!

Nthngmn's picture
Nthngmn
Activity Score 626

Soooooo, lemme guess, the prompt line of "turn off the lights...." disappears when you turn off the light as well? Come on guys. If this really ran, show as is.

Rachel.Mann's picture
Rachel.Mann
Activity Score 450

Urgh.

obladis's picture
obladis
Activity Score 298

good idea a diferent way for ads. congratulation. It's a new lenguage.

bknowlden's picture
bknowlden
Activity Score 3647

I usually read my magazines in the dark, so this makes sense...

theanc's picture
theanc
Activity Score 2783

Everything works great. But I wonder if people would turn off the light.

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

monicamexico's picture
monicamexico
Activity Score 830

Eew . . .his hand does NOT need to be there. Also, why classify pedofiles as nasy fat men? That's not always the case. I think you need to go back to the drawing board.

jaens0408's picture
jaens0408
Activity Score 4

...

jaens0408's picture
jaens0408
Activity Score 4

,,,

Wordnerd's picture
Wordnerd
Activity Score 6692

ouch, well done!

mishkaa's picture
mishkaa
Activity Score 296

these 2 messages are so far off from each other...wat r u doin guys??

ODoyle's picture
ODoyle
Activity Score 260

Outstanding, brillant. Wish I did it.

krautland's picture
krautland
Activity Score 3216

wow.

dnguyen's picture
dnguyen
Activity Score 81

very nice

rabeat's picture
rabeat
Activity Score 58

heavy

Guest's picture
Guest

nice thought

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