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Extra Time

Agency: 
Published/Aired: 
June 2011
Description: 

Objective: Durex Performa is a condom that contains a special lube, Benzocaine, inside the sheath which helps the man to control climax and prolong excitement. We needed to communicate this benefit in a simple and memorable way using media that the target, men, would understand instantly.

Comments (5)

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Highest Rated

ryantammkt's picture
ryantammkt
Activity Score 210

so smart!

SF's picture
SF
Activity Score 126

smarrtttttt

Boxey's picture
Boxey
Activity Score 8881

nice

yoono's picture
yoono
Activity Score 115

funny hahaha

bhuvneshwar.chd's picture
bhuvneshwar.chd
Activity Score 989

thumbs up. good one.

"If you are irritated by every rub, how will you be polished?"
— Rumi

ryantammkt's picture
ryantammkt
Activity Score 210

so smart!

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