D-Reizen travel agency: Goldfish Hotel
The world’s first Goldfish hotel at Amsterdam airport
A solution to the 'who will take care of the pet' problem has been found for some holidaymakers who fly out of Amsterdam Schiphol airport. Travel agent D-reizen is offering its customers to drop off their goldfish at a special hotel.
The initiative is part of a campaign by the travel agent that uses fish in its advertising.
The 5 sea star hotel - including a tennis court, a beach with its own beach guard and a pool with slide – is probably the ‘wet dream’ of every goldfish on this planet.
Advertising Agency: Doom&Dickson, Amsterdam, The Netherlands
Creative Directors: Antoine Houtsma, Bart Oostindie
Producer hotel: Paddocklive
Released: June 2009
5 Comments
Great gimmick, but the guy is asking for trouble. These things die so easily, especially when shifted, I wouldn't want responsibility for looking after them for a client.
too gimicky
The challenge here is really get people to pinpoint their own when checking out ;)
Easy. Ear tags!
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"I love some things, and don't love some other things."
I actually like this idea. Yeah, it's gimmicky. And nobody would ever actually drop their fish off there. But... it's cute, understanding and friendly. And I want my travel agency to be cute, understanding and friendly.
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"I love some things, and don't love some other things."