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Dr.John Mullaly dentist: Teeth

Dr.John Mullaly dentist: Teeth
Your rating: None Average: 8.7 (35 votes)

Advertising Agency: Cramer-Krasselt, USA
Art Director: Vince Soliven
Copywriter: Andrew Gall
Creative Director: Ken Erke , John Carstens
Via: 24

50 Comments

philippertl's picture 569 pencils
creative420's picture 286 pencils

Another Gold.

hang-the-dj's picture 1270 pencils

http://mapage.noos.fr/joelapompe2/

Scroll to the bottom of the page, click on Ambient & Guerrilla, reconsider Gold award.

markoh's picture 16 pencils

Nice Idea - when you find a tooth in your wallet

Tero Ylitalo's picture 378 pencils

Looking good but wait... What's the effect? Pulling teeth means usually pain, and that's really not what a dentist would like to communicate. I'm not saying it's stupid, it's rather creative and fun. But will it work to its advantage?

"Pastes like shit."

HV's picture 214 pencils

Done more times than I can count...

Mtl Dave's picture 274 pencils

Yes, good but I saw it before...

TheAdMad's picture 557 pencils

I've seen it before, and this is the worst one...

The best I can remember was about self defense classes...now THAT makes sense ;)

elmikel's picture 1153 pencils

so simple and clever - outstanding!

bknowlden's picture 3676 pencils

Scroll about half way down...

http://mapage.noos.fr/joelapompe2/

justpassingby's picture 1372 pencils

this is older than my own teeth

kalpesh78's picture 2096 pencils

is the world running out of ideas??

ideas....30 minutes nahi toh free.

ooops's picture 450 pencils

notice again, again, and again...

pixelbomb1's picture 2585 pencils

they need an ad agengy to do that? I see that all the time a laundry rooms. wow the dentist is probably hurting in his wallet right now. i am sure they ripped that idea here: adsoftheworld.com

Sincerely,
Arnold Santillan
714-206-2459

dookievil's picture 92 pencils

FUSIL

Dick Huges's picture 939 pencils

Done like 200.000 times.

jurgenthegerman's picture 8 pencils

The Cannes Advertising Festival is just around the corner and all the SCAM ads are coming out to play. You can almost smell the desparation.

A. J. SMITH's picture 2850 pencils

NICE!!!!!!!!!!!!!!!!!!!!!!!!

Good shit.

Ivan, wasn't there an ambient bowling ally ad a bit like this too? That was also cool.

ivan's picture

Yes, everything has been done! And all of it has been posted. ;)

Disco Munky's picture 3934 pencils

Althought this has been done before, it's still a good way of getting people attention.

6/10

Doin' it for the points

scarfinati's picture 818 pencils

note to the haters:

EVERYTHINGS BEEN DONE...

just sayin

Dick Huges's picture 939 pencils

This is not true. There is a lot of new stuff coming out every week that you can see in this blog and in a lot of other places. So dont make it like everyone is copying stuff. I am. But other people is still trying to come up with something new.

A. J. SMITH's picture 2850 pencils

Me too, there's alot of good ads on here that I save to my 'inspiration' folder, also known as my book.

;-)

brandsurgeon's picture 693 pencils

Okay... let me join the clique...

DONE BEFORE! DONE BEFORE!! DONE BEFORE!!!

(Off the record, i love the concept)

DONE BEFORE! DONE BEFORE!! DONE BEFORE!!!

---

Most times, worst enemies used to be best friends...

pixelbomb1's picture 2585 pencils

BEEN THERE.. DONE THAT.. BEEN THERE.. DONE THAT..

Sincerely,
Arnold Santillan
714-206-2459

Minimum's picture 1496 pencils

correction, you all mean:

SEEN IT, WISH IT WAS ME

---
...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

pixelbomb1's picture 2585 pencils

yeah that too.

Sincerely,
Arnold Santillan
714-206-2459

Yash Vora's picture 48 pencils

When all the cards are ripped off, what then? Won't send out the right message about the dentist, will it? Its like he makes healthy teeth disappear.

SummerA's picture 154 pencils

I don't hate the idea but the exeuction..uh..is so amateurish. Someone actually paid an agency to do this?

feliks's picture 2 pencils

done a hundred times...stolen idea

Corona Raymaker's picture 549 pencils

This is nice, but who needs an advertising agency for that? :D

Vive La Aducation!

Rog's picture 6110 pencils

For the idea, Q.
That's the business we're all in.
Not the art direction, photoshop or production value business.

"It's Mabo. It's land rights. It's the VIBE, your honour!"

>>>> That's not an ad. THIS is an ad.

Rog's picture 6110 pencils

What'the value of saying "done before"?
Apart from showing us all how 'with it' you are.
AOTW is all about ideas.
Not all about us.
And this.. is gorgeous.

"It's Mabo. It's land rights. It's the VIBE, your honour!"

>>>> That's not an ad. THIS is an ad.

hang-the-dj's picture 1270 pencils

Yes, this idea is okay but seriously it has been done LOTS of times, check out Joe La Pompe's site if you don't believe us.

The fact is, we are gonna get a lot more out of new original work than we are from ads like this that seem to keep popping up every year.

Tell the creatives 'they're dreamin' if they think this'll win anything.

Rog's picture 6110 pencils

Just remember, it's going to be new for some of us, Hang man.

And whatever they win, it's going straight to the poolroom.

"It's Mabo. It's land rights. It's the VIBE, your honour!"

>>>> That's not an ad. THIS is an ad.

hang-the-dj's picture 1270 pencils

Okay, point taken.

Ha, yeah, a framed 'Finalist' award next to a mounted talking fish.

I bet you have a poolroom too Rog, with one of those VB mirrors.

A. J. SMITH's picture 2850 pencils
ivanlim's picture 262 pencils

Naga DDB, Malaysia
Sometime in 2000.
You have that one, Ivan?

mrtalented's picture 2175 pencils

cute visual. but it looks like this doctor is an expert on pulling out healthy teeth. (judge from the gum color and the whiteness of teeth). but it's jaw dropping outdoor medium anyway.

Piddy's picture 82 pencils

Just Bitchin

Who's this awarding gold all over? Critique please, Creative 420. We have enough people to give away awards.

Just Bitchin

pandazzzz's picture 49 pencils

excellent!!!!

Chris's picture 2003 pencils

thif if good

A. J. SMITH's picture 2850 pencils
Lecter Lecaros's picture 247 pencils

old idea I have seen it before

palomo311's picture 7 pencils

El colmo! un poco mas de criterio al poner piezas, esto se ha hecho muchas veces y con mejores ejecuciones... plagio!

Byte's picture 317 pencils

Overdone!!!

Byte!

Mark2321321's picture

Smart idea. Very cool.

andylefty's picture 3136 pencils

Really like the idea but knowing its been done spoils it.

dovvson's picture 3 pencils
7

Pulling a tooth is associated with pain but I don't think this is such an important factor in this case, I doubt that people put too much emphasis on that. It is an original idea, that's what matters the most and our dentist is most definitely in the spotlight.

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