Discount Bank: Global warming off
Advertising Agency: TBWA\YEHOSHUA, Israel
Creative Director: Shahar Filer
Art Director: Kobi Ben Walid
Copywriter: Alon Hadad
Published: September 2008
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Comments
Are you kidding me?
This is the work of a 10 year old.
Israeli advertising is better than that.
I share your opinion. It's a joke making a presentation of it.
Great idea. So simple.
I hope it works.
I'm just a student. DON'T SHOOT!
yeeeah, now they work in the dark... genious idea!! YOU SOLVED THE PROBLEM!!!!!!!
exacly, it works but.. very old idea
yes, simple. but also microscopic. that's an inhouse idea for employees. so calling this an ad is a joke. and i hope they back this up with some other actions. you don't become the 'green bank' with THAT
Too SMALL to count.
It's a SMALL idea that makes a SMALL difference.
this is somthing that will be forgoten. sorry but I dont like it - nice try though.
It's a nice little reminder to people. Hope it works too.
hahahah - and you billed the client for this?? That's the genius part.
lol, they should give credits to the account team, not the creative team!
smart and simple idea
so simple so smart so effective. haven't got any other to say. good work guys.
This going green garbage is going too far. You're gonna try to make me feel guilty for switching the light on now?
www.davestyler.com
so, you're saying I can "turn off" global warming wit the flip of a switch? WOW.
it seems that this can work ok ONLY INTERNALLY in their office building, if they so claim to be that cool green bank and they actually respond to this and dig it :|
if u see that swich every day it sticks to youre mind. i like