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Dignity in Death: Kathleen

Dignity in Death: Kathleen
Your rating: None Average: 6 (29 votes)

The campaign consists of stickers that look like brass memorial plaques that were affixed to park benches around the city. The stickers provided the url to a pro-euthanasia microsite. The issue of planned euthanasia is currently before the Canadian courts.

Advertising Agency: Cundari Advertising, Toronto, Canada
Creative Directors: Andy McKay
Art Director: Andy McKay
Copywriter: Andy Manson
Released: November 2009

6 Comments

majx20's picture 58 pencils
majx20 | Tue, 2009-12-08 02:24

*** GULPS

Jaap Grolleman's picture 6401 pencils
Jaap Grolleman | Tue, 2009-12-08 03:51

hmm bit bad taste to place this kind of text on a bench like this

http://jackmancer.com/
http://twitter.com/jackmancer/

sirvan's picture 30000 pencils
sirvan | Tue, 2009-12-08 10:41

Nah, it's a pretty common place to put plaques.

+++

"I love some things, and don't love some other things."

Jaap Grolleman's picture 6401 pencils
Jaap Grolleman | Wed, 2009-12-09 05:52

plaques yes, but not with this copy lol

http://jackmancer.com/
http://twitter.com/jackmancer/

morse's picture 8826 pencils
morse | Tue, 2009-12-08 04:45
8

Powerful advertising. I can't debate the issue at hand.

What hath God wrought

silvi's picture 4174 pencils
silvi | Wed, 2009-12-09 15:49

I prefer this message a newspaper o magazine, not a public place.

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