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Demolicion magazine: Surf

Demolicion magazine: Surf
Your rating: None Average: 7.3 (52 votes)

Advertising Agency: Prolam Y&R, Santiago, Chile
Executive Creative Director: Tony Sarroca
Creative Directors: Tony Sarroca, Rodrigo Richards
Art Director / Copywriter: Joaquin Molina
Via: Bestadsontv

23 Comments

silvi's picture 4174 pencils

I did the same idea in a bus floor, for a surfer shop.

Guest's picture

Link please...

gmint7's picture 2679 pencils

yeah, yours (bus stop) is better, because it's less stable (u need to balance)

i have that too for a yacht. (with the sail handle for the pole).

:::J:::

frojas's picture 4 pencils
Brain-Art's picture 1113 pencils

Me pareció excelente pero si "Silvi" ya lo hizo entónces no es creativa. Felicitaciones para ti Silvi

silvi's picture 4174 pencils

Gracias!

copycomoelcopi's picture 832 pencils

ejem… yo tb quiero felicitar a silvi. silvi, te felicito.

frojas's picture 4 pencils
Guest's picture

zzzzzzzzz nothing new, since this is done

Honest Dave's picture 233 pencils

Nothing says extreme sport like moving walkways.

nini's picture 2 pencils

Not a bad idea but like Silvi already said, it would work better on a bus or something similar seeing you actually would have to try to stand straight just like real surfing. This seems a bit passive.

headoffice Communication's picture 110 pencils

I like the idea. have scope for get attention.

Guest's picture

Look mom! It's just like I am on a real fake surfboard, on an escalator, in a mall, with no waves, really slow! Can I have one, please, please, pretty please!

Jaap Grolleman's picture 6306 pencils

why bother with the small copy on the board? i dont think people will be able to read it... lol

but apart from that, nice =)

bobby666's picture 1227 pencils

i like the idea but the placement would been better if it had been placed somewhere so as to justify the surfing as an adventure sport.

Spider's picture 264 pencils

Nice idea. Surf is not just stay stand at the board, it is moving too. The bus is harder to stay still, here you have the moviment. Here would be nicier if they would put a big wave on the wall on the right side giving you the tube sensaton. Anywany, nice idea! Go Tony... go!

Migzter13's picture 985 pencils
7

surfs up!

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

Guest's picture

silvi, creo que tu idea es mejor and make more sense..Siempre cojo la guagua y me parece q estoy surfeando(porque en realidad hago surf). Tu idea mucho mas interesante q la típica escalera mecánica..Congrats

Guest's picture

Eso no me trasmite la sensacion de montarse en una tabla de surf y para correr una masa de agua!
Na'ke'ver!!!!!

SURFERS NEVER DIE!!!! alohaaaaaaaaa!!!

puppiepoppy's picture 1642 pencils

Is it possible to do printing/ sticker, etc onto escalator? I mean, technical is not possible, the last I've checked.

willy wonka's picture 137 pencils

Done

xezadaca's picture 85 pencils

nothing new

mynameismath's picture 10 pencils

i love this very nce

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