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DBS Bank: Singaporeans Turn Into Superstars With One Tap

Advertising Agency: Tribal DDB, Singapore
Chief Creative Officer: Neil Johnson
Creative Director: Francis Ooi
Art Director: Alexander Ng
Copywriter: Scott Isaac
Producer: Jasmine Ng
Accounts: Anthony Wan, Joshua Lee, Jasmine Ng
Additional credits: Ng Kok Jong, Ellyna Rahim, Pierce Sim, Ng Hwei Yun, Edwyna Yeo
Production Company: Momentum, AvenueOne
Published: October 2012

3 comments

kleenex's picture
kleenex
29454 pencils

Not much of a prize, but it seemed fun.

ankitadv's picture
ankitadv
826 pencils

nice bank ads

Klara K.'s picture
Klara K.
2695 pencils

This doesn't work. Only watching it made me feel very uncomfortable. Only few people would be pleased by so much attention.

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