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Daishin CMA Account: Penny

Daishin CMA Account: Penny
Your rating: None Average: 6.7 (31 votes)

Did you drop a coin?
You've got a Penny-saving-instinct, We've got a Penny-returning-instinct. Better CMA account interest rate, 5.25%/y

Advertising Agency: Daehong Communications, Seoul, S.Korea
Creative Director: Haewon Chung
Art Director: Keunhye Lee
Copywriter: Kikwan Lee, Joohye Yoon, Heejin Park
Account Executive: Dudo Yang
Released: December 2008

9 Comments

Guest's picture

penny is 10won.
500won is more like quarter.

Guest's picture
5

clever. advertising is forever finding new ways to get your attention, and in the process, teaching humans to filter out even more noise, like these...

Guest's picture

mwahahah, awesome.

Guest's picture

awsome just freakin awsome.... I just can't but admire the person who came up with this idea...

"I love big ideas and I cannot lie" lol

Arkadiusz's picture 509 pencils

smart

Guest's picture

good one

picntype's picture 148 pencils

fkn smart!

dearabby's picture 108 pencils

That's a really cool idea, and I love the ads that show the results of the campaign.

I dream of a day when chickens will be able to cross the road without being questioned regarding their intentions.

Roshan Quintus's picture 623 pencils

clever , cool

bite me

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