CVV (Suicide Prevention Center): Help yourself, 3
Advertising Agency: Leo Burnett São Paulo, Brazil
Creative director: Ruy Lindenberg
Art directors: Ricardo Toledo, Andre Gola
Copywriters: Carla Cancellara, Digão Senra
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26 Comments
It's the same idea from McCann Erickson, Shanghai, China for Blood donation!!!!
the chinese make cheap, inferior copies of other people's technology–the product of years of research and hard work–so i'm not surprised.
geez, they're ripping off each other now.
you sure it wasnt brazil that did that AFTER the chinese did the ad? I swear i saw the chinese one before this.
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The concept is only as good as the execution.
are you chinese?
you are, aren't you?
Yes i am chinese. but my point is that i saw the chinese's ad published first, so they didnt copy the brazilians. Its the other way around.
If it was the other way around, I would've said the same thing. Being chinese has nothing to do with what I think is an incorrect statement.
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The concept is only as good as the execution.
I'm not sure, but brazilians version was published here after the chinnesse
As Penelope pointed out: Look familiar?
http://adsoftheworld.com/media/ambient/blood_donation_falling_cut_out
Don't forget this one...
http://www.adesgana.com/blog/?p=331
Nothing new in China
GO back to your Mars!
It is indeed same as the blood donation one
http://www.navinharish.org
http://www.navinharish.org
Show de bola, Ricardo!
Fico bem feliz que você esteja com o talento de sempre.
Torço por você, velhinho.
Grande abraço do seu amigo e ex-dupla da Fabra.
Flávio
This idea (and the blood donation one)is from an artist: Peter Callesen
They simply put their logos on it. Really creative.
the artist blows my mind though. his other works are breathtaking.
I have received recently an e-mail with the work of an artist who makes origamis works with paper and there is one that is exactly the same they are using. I think it is ok to use art as reference, but I believe wu should give (at least) credit to the artist (and I am not mentioning money).
yes! his name is Peter Callesen, his works are amazing!
http://www.petercallesen.com
Brazilian creatives asked for the artist's authorization. I doubt chinese agency did it.
but, they did it first. been done. NEXT!
Nossa, é igual ao da China.
E se o da China for cópia, de qualquer jeito foi primeiro!
Parabéns Ricardo pelo show de COPIA!
Fica esperto, Ruy!
He sounds angry.
brazilian wins!! it's repeated 3 times in different poses and different walls..
i'm being childish here..
Digg it!
http://digg.com/offbeat_news/Help_yourself_PIC
Para Frisson:
Conheço o Ricardo e sei que a idéia dele foi feita antes. Bem antes. Os dois se inspiraram no trabalho do Peter, mas os brasileiros tiveram a decência de pedir autorização. Sendo assim, que show de cópia dos chineses, aliás, como sempre.
ha ha ha...it's been done before,but i luv it!
Really impressive. It suits the theme very well.
Great changes have taken place in China and visitors are welcome to come and take a look.