Cup Noodle is diet food and made for women who want to get themselves into shape. and this is low in calories, with only 120kcal per a cup. In order to raise interest in pursuing Cup Noodle in a diet, a image showing a girl naked below with a real skirt was installed in a telegraph pole. and this shows the skirt was taken off by eating Cup Noodle.
Creative Director:Eun Myung hee
Ambient advertisment created by Adrich, South Korea for Cup Noodle, within the category: Food.
“Say Less, Do More”: Words of Inspiration From the 2017 Clio Sports AwardsRead More
Inside the Agency
How DDB’s Ari Weiss And Keith Reinhard Are Embracing Ad Legend Bill Bernbach’s “Rebel Spirit”Read More
Ward+Robes Designer Gowns Offer Individuality for Hospitalized TeensRead More
Empathy, Observation, Openness: IDEO’s Roshi Givechi on the Narrative of Product DesignRead More