Vending Machine

Agency Network: 
June 2011

Through implementing custom made vending machines placed in targeted areas, we grabbed the attention of passersby and delivered the USP of chip-resistant dinnerware. Finally it became an innovative and unique sales channel.

Ambient advertisment created by Grey, China for Corelle, within the category: House, Garden.

Chip-Resistant Dinnerware

Advertising Agency: Grey, China
Executive Creative Directors: Chee Guan Yue, Attlee Ku
Creative Directors: Chee Guan Yue, Attlee Ku, Rocky Hao
Art Directors: Marx Zhu, David Yang, Kevin Ji
Copywriters: Rocky Hao, Celia Zhang
Advertiser’s Supervisor: Nanny Tang
Account Supervisor: Janet Shao
Photographer: Wang Feng

Comments (5)

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albino zebra's picture
albino zebra
Activity Score 8

© Anger release vending machine (from Yarisal and Kublitz)

simonsays's picture
Activity Score 332

I don't see th ©, as this is not art, but a good way to use the artist's concept for their product, with opposite results.

Very clever, good ad

CommandZ's picture
Activity Score 2498

Great way to bring the USP to life!

sakshi.89mahajan's picture
Activity Score 88

soooperb !!!

purshotham's picture
Activity Score 457

Great idea...for this kind of USP...