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Core4: Every like is a live show

We built the new Core4 website on an interactive „like“ beacon! For every „like“ there will come someone from our online agency to thank you personally.
The website immediately began to spread virally. We literally caused a “like” frenzy at home and abroad as well. People all around the world spread the web with tweets and posts about core4 interactive website. They enjoyed playing with like button and watching cute girls and handsome boys that greeted them, send them kisses, dance or claping. Buzz was so huge that amount of our daily visitors increased more than 1000%.

Advertising Agency: Core4, Bratislava, Slovakia
Creative Director / Copywriter: Andrej Csino
Art Directors: Adrián Juriga, Tomáš Krajčík
Illustrators: Tomáš Krajčík, Michal Čermák
Published: April 2013

4 comments

monoliz's picture
monoliz
1326 pencils

idea is cool, they've connected them with people. very valid point for the agency

kubasagan's picture
kubasagan
102 pencils

idea is "a.w.s.m.e." but you need to cut the case movie - it' too long and boring :(

senior interactive copy @ The Digitals

kleenex's picture
kleenex
22754 pencils

loved it.

certaintly's picture
certaintly
4060 pencils

no real idea, but it looks effective

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