Colgate: Windows

Colgate: Windows

Advertising Agency: Y&R Germany
Creative Director: Uwe Marquardt
Art Director: Helge Kniess
Copywriter: Andreas Richter
Photographers: Daniel Tripp, Helge Kniess
Agency Producer: Marion Lakatos

Your rating: None Average: 8.2 (38 votes)

Comments

Bravo!

Rekker's picture

I only hope that the one in the middle doesn't stop working a bit earlier than the others. :-)
simple and clever!

Say no more...

Clever but on the edge of being forced.
And 'market share grew significantly' because of this?
Really? Call me Santa Claus.

Sorry to be a dullard, but what about their Carbon Footprint?

DevonDan

Chris's picture

they could be using energy saver globes?

Nice. If its really been done. Looks fake to me.

nubloo's picture

Very nice!

****************************
Nubloo.com: the new blue.

Great stuff.

brain123's picture

It is a really good ambient, but it also looks fake.

Nice idea. But how would you see the colgate sign if it's on the dark building. It'd have to be a backlight sign. This idea doesn't seem very practical.

Bright.

nice.! teeth with black stripes between em.increase in sales.Let me be blunt. YOU ARE BLUFFING ME>

this is what I call standing out from the crowd and that's always memorable. Very clever! Though linking the sales results with this is a total bullshit.

Super

simply and clever. good job