Colgate: Windows
Advertising Agency: Y&R Germany
Creative Director: Uwe Marquardt
Art Director: Helge Kniess
Copywriter: Andreas Richter
Photographers: Helge Kniess
Agency Producer: Marion Lakatos
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14 Comments
Bravo!
I only hope that the one in the middle doesn't stop working a bit earlier than the others. :-)
simple and clever!
Say no more...
Sorry to be a dullard, but what about their Carbon Footprint?
DevonDan
they could be using energy saver globes?
Nice. If its really been done. Looks fake to me.
Very nice!
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Great stuff.
It is a really good ambient, but it also looks fake.
Nice idea. But how would you see the colgate sign if it's on the dark building. It'd have to be a backlight sign. This idea doesn't seem very practical.
Bright.
nice.! teeth with black stripes between em.increase in sales.Let me be blunt. YOU ARE BLUFFING ME>
Intelligent ads are the need of the hour.
this is what I call standing out from the crowd and that's always memorable. Very clever! Though linking the sales results with this is a total bullshit.
Super
simply and clever. good job