Coca-Cola: Santa Claus surprises the passengers of a commercial flight

Advertising Agency: Evek, Monterrey, Mexico
Additional credits: Tarín + Contreras, Digital Works
Published: December 2011

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Ensamblador's picture
237 pencils

Bravo. Excelente. Felicidades.

jackblack's picture
2328 pencils

There are some really hot chicks onboard that flight. I wish our domestic flights were like that. UA, AA, Southwest you guys have a lot to learn.

brajdeep's picture
28 pencils

same wishes :D congrates for great idea

kleenex's picture
30813 pencils

nice idea. sure made the flight different.

atb2005's picture
13567 pencils

Boring and completely unoriginal.

Nike Diesel's picture
Nike Diesel
13389 pencils

My thoughts exactly. Just another sampling event, nothing special whatsoever.

HTG's picture
239 pencils

Nothing is original any more. But when theses people got off the plane and met the families and loves ones they all had a happy moment and it included Coca Cola. You can't create real moments like that on your own.

Mytwocents's picture
194 pencils

It's true it doesn't have a huge concept behind but it's a very effective and "disruptive" way to catch people's attention and create a lot of free media impressions with a fairly low budget. Not everything in advertising needs to be a Titanium Lion in Cannes. This is good. Not amazing but still good.

simonds08's picture
598 pencils

I want a coke, keep the santa

fotdot's picture
673 pencils

I like coke brand as always.

Atmosfear's picture
50 pencils

Coca Cola really owns Christmas...

RamaBR's picture
72 pencils

Boa idéia e execução. Não sei se já foi feito, como disseram, mas o formato atual ficou muito bom. Parabéns.
"Good a idea and execution. It was already done? I dont know, but this job was great. Congrats".

Creative Director

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