Cinema's acts of kindness, Version Wait

Agency Network: 
December 2013

People were asked if they are willing to wait for some late comers. Those who agreed were rewarded with bottles of Coke.

Ambient advertisment created by Leo Burnett, Costa Rica for Coca-Cola, within the category: Non-Alcoholic Drinks.

Advertising Agency: Leo Burnett, Costa Rica
General Creative Director: Alexis Ospina
Creative Director: Marvin Leiva
Art Director: Felipe Gutierrez
Copywriter: Jorge Carrera
Director: Neto Villalobos

Comments (3)

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Diana Báez Castelán's picture
Diana Báez Castelán
Activity Score 86

I think this is wrong, wasn't Coca Cola advertising at Cinepolis?. Is not very loyal to me.

kleenex's picture
Activity Score 49614

The idea is not that special, but nice though.

Tripioso's picture
Activity Score 470

Love it.

Life's a Trip. Enjoy the Ride!