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Parking

Agency: 
Published/Aired: 
May 2008
Description: 

Ambient advertisment created by Euro RSCG, Argentina for Citroën, within the category: Automotive.

Hard to overtake.

Advertising Agency: EURO RSCG, Buenos Aires, Argentina
Executive Creative Director: Gustavo Reyes
Creative Directors: Tony Waissmann, Maxi Sanchez Correa, Mariano Duhalde
Copywriter: Juan Repetto
Other credits: Zoom

Comments (20)

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Highest Rated

fersvax's picture
fersvax
Activity Score 1239

How am I supposed to overtake another car if I'm parked?

FER.

Blissful's picture
Blissful
Activity Score 142

Man, they should have made it so it should people how much easier it wold be to park if the had that car, not that the car is "hard to overtake."

Tincho's picture
Tincho
Activity Score 1093

Ok idea.

phoamcor's picture
phoamcor
Activity Score 1284

Putting a sticker of a car on a wall in front of a parking place will, once you park your car there, look like you're parked behind a car.

Fail.

AlphaDog's picture
AlphaDog
Activity Score 265

Really Stupid.
Hard to overtake? Speed? They are Fu**ing Stickers on a wall!
But they work if you think that by hard to overtake you mean that overtaking is going through a wall

robottttrockkkk's picture
robottttrockkkk
Activity Score 814
Ringo's picture
Ringo
Activity Score 33

Good work!

Well done Juan!

the Pun-isher's picture
the Pun-isher
Activity Score 228

nah, don't think over taking is allowed in parking lots, at least not in South Africa.

jorj's picture
jorj
Activity Score 638

at the first impression, i thought it is a polo ad.

firewalker's picture
firewalker
Activity Score 10

hey guys..especially AlphaDog and Punisher,

the message gets conveyed successfully dudes..Its nothing abt overtakin in a parking lot or whethere it's allowed in SA..Phaomcor has explained thd ad in 1 sentence.

whitespace's picture
whitespace
Activity Score 1953

reverse parking, anyone?

miko1aj's picture
miko1aj
Activity Score 3086

i do :)
but nevertheless — idea is quite ok.

Jet Lee's picture
Jet Lee
Activity Score 127

I guess they're right.
It is hard indeed to overtake another car when your car is parked.
;)

Wordnerd's picture
Wordnerd
Activity Score 6692

crap

DGC's picture
DGC
Activity Score 2

Exelente creativity.

I look for the best place and the best way of showing cuan rapidly is the Citroen C4 VTS.

Torenaga's picture
Torenaga
Activity Score 140

Very good idea!

mrtalented's picture
mrtalented
Activity Score 2171

boring

TILO's picture
TILO
Activity Score 2

Very good. Brilliant!

Lecter Lecaros's picture
Lecter Lecaros
Activity Score 564

this is a great idea, come on guys.....

fersvax's picture
fersvax
Activity Score 1239

How am I supposed to overtake another car if I'm parked?

FER.

Guest commenter's picture
Guest commenter

i agree with ur comment~

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