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Comments (18)

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Highest Rated

Guest's picture
Guest

GENIAL

satan's picture
satan
Activity Score 181

Top class job,
Sri lankan creativity at it best
WOW

Jet Propulsion Lab's picture
Jet Propulsion Lab
Activity Score 10679

I don't really care for the art direction. Nor writing, for that matter.
But the gimmick they came up with is just right on. It's pretty rare that we see a direct mail piece with this level of creativity.
This just might land some hardware at the awards shows somewhere..

AdDavid's picture
AdDavid
Activity Score 406

yep! this is a good job done.

ALAA's picture
ALAA
Activity Score 441

Love it.. its simply good.

accident's picture
accident
Activity Score 36

please explain?

sorry, I want to get it but I've had a few of beers and my brain is anaesthetised

or something

I think

akharwatkar's picture
akharwatkar
Activity Score 79

It's a simple invitation card with a sleeve. The sleeve has the image of a computer interface with die-cut windows where the loading bar rectangles are. The inside of the sleeve is dark blue. When you pull out the card from inside the sleeve, it looks like the loading bar is filling up.

akharwatkar's picture
akharwatkar
Activity Score 79

It's an invitation. It's much easier to understand when you have it in your hands.

CDart's picture
CDart
Activity Score 54

I like it... But the concept done before... :(

Mo's picture
Mo
Activity Score 648

Something is missing here. The OK button with the pointer on it...
Not sure but may be the spot where you put your thumb to pull-out the card, the OK button could have been there.

mo

popdistortion's picture
popdistortion
Activity Score 1592

Good point with the button! Still, I haven't seen this before and I really like it.

glare's picture
glare
Activity Score 29

agreed.

cwiss's picture
cwiss
Activity Score 74

nice to see some DM here, should there not be a DM section rather than putting it under ambient. DM is far from ambient.

Quite a nice, quick concept. Does the job and I'm sure it'll tickle the corporates fancy

addyhoch10's picture
addyhoch10
Activity Score 2592

i love the loading bar idea. the execution isn't that great...

Desi's picture
Desi
Activity Score 1052

Great idea. Well done lankans.

budibud's picture
budibud
Activity Score 128

Kewl gimmick. Nice idea... Perhaps struck some "why don't I think of that"... Good verk Sri Lankans...

Boediboed
Trying to retire ad-man

kedar's picture
kedar
Activity Score 26

i loved the idea but when it come to ambient advt. the biggest question that comes to my mind is production on a larger level.. such visiting cards can cost a hell if the client actually goes for print.

Radoslav Minchev's picture
Radoslav Minchev
Activity Score 288

Hi level.. Great :))

--
not freedom like a shopping card

--
It's my job to keep punk rock elite

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GENIAL

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