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Published/Aired: 
May 2008
Description: 

Try it on and look in the mirror. Living with a birth defect is hard to imagine. For 16,000 children in Vietnam that threatens to be their future. 60 euro is all it would take to give one child a life changing operation. Child Surgery Vietnam gives handicapped children a new chance in life.

Art Director: Tim van de Rijdt
Copywriter: Mark van der Heijden

Comments (13)

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Highest Rated

Disco Munky's picture
Disco Munky
Activity Score 3890

Sook MA boaby

Doin' it for the points

tsui tsui's picture
tsui tsui
Activity Score 24

Vietnam? Wrong talent.

petek's picture
petek
Activity Score 1894

not good

Rachel.Mann's picture
Rachel.Mann
Activity Score 450

I'm iffy on the line "For 16,000 children in Vietnam that threatens to be their future."

NatalieM's picture
NatalieM
Activity Score 1685

I wonder what kind of results this piece achieved. Did it educate people and make them take action to help those in need?

Sharp's picture
Sharp
Activity Score 216

With all do respect to the original intention, I see this DM piece being used for more of a gag joke with friends then actually getting people to donate money.

Disco Munky's picture
Disco Munky
Activity Score 3890

I'd have to agree with you. Although I hope it didn't.

"readthiswhileIstareatyourtits"

Doin' it for the points

Age's picture
Age
Activity Score 74
BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
Activity Score 1838

Unlike you lot, I quite like this one.

Its an interesting mailer, and I think it would work.

We're going to need more lube.

Disco Munky's picture
Disco Munky
Activity Score 3890

Sook it.

"readthiswhileIstareatyourtits"

Doin' it for the points

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
Activity Score 1838

Sook ma boab.

We're going to need more lube.

Disco Munky's picture
Disco Munky
Activity Score 3890

Sook MA boaby

Doin' it for the points

tosqa's picture
tosqa
Activity Score 12

I think he (model) is the copywriter :)

Markvanderheijden's picture
Markvanderheijden
Activity Score 8

No, no, it's me :)

It's not a gag joke, this DM is specificly sent to Doctors and Surgeons. For them a harelip is a well known image and they take this disease seriously.

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