Child Surgery Vietnam: Cap

Try it on and look in the mirror. Living with a birth defect is hard to imagine. For 16,000 children in Vietnam that threatens to be their future. 60 euro is all it would take to give one child a life changing operation. Child Surgery Vietnam gives handicapped children a new chance in life.

Art Director: Tim van de Rijdt
Copywriter: Mark van der Heijden

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13 comments

tsui tsui's picture
tsui tsui
24 pencils

Vietnam? Wrong talent.

petek's picture
petek
1894 pencils

not good

Rachel.Mann's picture
Rachel.Mann
450 pencils

I'm iffy on the line "For 16,000 children in Vietnam that threatens to be their future."

NatalieM's picture
NatalieM
1687 pencils

I wonder what kind of results this piece achieved. Did it educate people and make them take action to help those in need?

Sharp's picture
Sharp
216 pencils

With all do respect to the original intention, I see this DM piece being used for more of a gag joke with friends then actually getting people to donate money.

Disco Munky's picture
Disco Munky
3900 pencils

I'd have to agree with you. Although I hope it didn't.

"readthiswhileIstareatyourtits"

Doin' it for the points

Age's picture
Age
74 pencils
BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
1838 pencils

Unlike you lot, I quite like this one.

Its an interesting mailer, and I think it would work.

We're going to need more lube.

Disco Munky's picture
Disco Munky
3900 pencils

Sook it.

"readthiswhileIstareatyourtits"

Doin' it for the points

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
1838 pencils

Sook ma boab.

We're going to need more lube.

Disco Munky's picture
Disco Munky
3900 pencils

Sook MA boaby

Doin' it for the points

tosqa's picture
tosqa
12 pencils

I think he (model) is the copywriter :)

Markvanderheijden's picture
Markvanderheijden
8 pencils

No, no, it's me :)

It's not a gag joke, this DM is specificly sent to Doctors and Surgeons. For them a harelip is a well known image and they take this disease seriously.

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