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7 Comments
This is done by:
Agency: ICLP Dubai (www.iclployalty.com)
Art director: Tarek Samaan
Copy writer: Douglas D'Cruze
REDBULL Direct Marketing Package "In Case of emergency, break glass" with a red bull can inside.
Still nice to be used in different ways :)
It's been done before for products.
The photo shows the 'break glass' unit on a wall inside a house. Surely, that's not the right target market for 'loyalty marketing consultancy services'?
Probably, the idea is to stick it in business offices, buildings or areas. Right?
Maybe Tarek can enlighten us.
Nice little idea but who looks at these things anyway?
http://www.reinhardkrug.de/
overused concept
Fabulous idea............... in 1966
i think some people will thought that the company will survive for CENTURY!