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Carrefour: Light bulbs

Carrefour: Light bulbs
Your rating: None Average: 6.7 (26 votes)

Advertising Agency: Ogilvy & Mather, Beijing, China
Group Executive Creative Director: Nils Andersson
Creative Director / Art Director: Michael Wong
Copywriters: Doug Schiff, Yue Song
Photographer: Kenny Chai
Client Supervisor: Romain Bechet
Released: December 2007

14 Comments

loader's picture 1120 pencils

cool.

orynge's picture 83 pencils

haha nice way to grab attention

teenie's picture 1906 pencils

Oh my goodness--how did no one think of this before?

ssguixi's picture 215 pencils

TBH with ya, "save" in english?

Ed Mintone's picture 593 pencils

sweet

Dalbir Singh's picture 561 pencils

Nice and simple.

Dalbir
www.AdOfDaMonth.com

sonucoues2002's picture 806 pencils

ha ha ha ha
have no words

Rate my work
http://adsoftheworld.com/forum/dungeon/dhl_santa

redrooster's picture 12 pencils
iT-iS-i's picture 1729 pencils

I confirm, its been done...

He who dominates often has no real friends...

:: Put your ears against the ground so i can walk over what you heard::

Tero Ylitalo's picture 378 pencils

At first it seems a very clever idea. But will it really work, or is there a possibility it would work against the idea? The consumer will act upon with big savings in mind and will be utterly disappointed as she discovers the catch. The idea lies on a strong assumption that people are very eco-conscious and are willing to pay for it, even after being scammed.

gmint7's picture 2679 pencils

:::J:::

GRREAT!

(if its done, please show, or it will sound like one jealous whiner)

:::J:::

BOOBJOB LOOBCANNON's picture 1866 pencils

So so.

It works.

Doesn't blow my chod though.

We're going to need more lube.

ooops's picture 450 pencils

still save
but lesser

picktokyo's picture 1410 pencils

zzzzz

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