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Transforming Urban Fabric to Art

Agency Network: 
Published/Aired: 
March 2013

Transforming Urban Fabric to Art

Description: 

Rusty, a 100-year-old landmark water tower, proudly sits on the roof of Minneapolis-based advertising agency, Carmichael Lynch. The agency utilized this ubiquitous yet often-ignored city element as a way to project public art to the community. This year they partnered with the Minneapolis College of Art and Design to create a new loop of mapping projections. These unique experiences of light and vision are now open for the public’s viewing pleasure.

Ambient advertisment created by Carmichael Lynch, United States for Carmichael Lynch, within the category: Agency Self-Promo.

Advertising Agency: Carmichael Lynch, USA
Chief Creative Officer: Dave Damman
Senior Editor: Brad Baker
Photographer: Charles Veit
IT Director: Steve Diedrich
Art Producer: Sandy Boss Febbo
Communication / Marketing Manager: Maria Hileman

Comments (1)

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Klara K.'s picture
Klara K.
Activity Score 3343

Beautiful :) It would make me so nostalgicaly happy.

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