Carlsberg: Bottles

Carlsberg: Bottles

Probably the best new bottle in the world.

Advertising Agency: Duval Guillaume, Antwerp, Belgium
Creative Director: Geoffrey Hantson, Dirk Domen
Art Director: Dirk Domen
Copywriter: Geoffrey Hantson
Other additional credits: Erika Kongs, Niki Desiron, Sofie Hennen, Carole Michels

Your rating: None Average: 5.6 (34 votes)
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Comments

Submitted by Chough on Tue, 2008-03-04 12:43.

We're Carlsberg. We're so smug we don't even have to have a customer benefit.

Submitted by Salet on Tue, 2008-03-04 13:20.

It's a billboard for their new bottles, so they're showing the new bottles.

Submitted by rocketman on Tue, 2008-03-04 12:54.

beautiful art direction, clever use of media, this billboard installation is probably hard to get from a moving car but very impactful when walking by.

Submitted by krautland on Tue, 2008-03-04 15:19.

these bottles should have been full.
a bunch of jocks trying to get as many as possible would have been all over the news.
free media opportunity missed.

Submitted by LimitedTimeOffer on Tue, 2008-03-04 15:51.

I find your ideas intriguing and wish to subscribe to your newsletter.

Submitted by krautland on Tue, 2008-03-04 22:11.

I have a newsletter?

Submitted by LimitedTimeOffer on Mon, 2008-03-17 11:28.

It's a quote from The Simpsons, in this context it means I appreciate your lateral albeit impractical thinking :)

pixelbomb1's picture
Submitted by pixelbomb1 on Tue, 2008-03-04 15:26.

99 beer bottles on the wall. this would be great target practice shooting.

illustr8r's picture
Submitted by illustr8r on Wed, 2008-03-05 08:47.

I second that. They are gonna have to send in a cleaning crew for all that glass.

Kevin Calero
kevincalero.com

alvinpck's picture
Submitted by alvinpck on Tue, 2008-03-04 20:11.

Great use of medium. This would be very expensive to execute.

...
http://alvinpck.deviantart.com/gallery/

Submitted by Big Friendly Mo... on Tue, 2008-03-04 22:43.

beautiful piece but a big bomb to execute. pity those guys though which have to really put up those bottles. Nice stuff!

Zlyuk's picture
Submitted by Zlyuk on Wed, 2008-03-05 03:30.

http://www.idea.ru/idea2008/festival/fair/view/?img=22050_Preview.jpg
:)

Submitted by judy.y on Thu, 2008-03-06 03:32.

cool

ivan's picture
Submitted by ivan on Thu, 2008-03-06 08:24.

Feel free to digg it!
http://digg.com/design/Probably_The_Most_Time_Difficult_Billboard_To_P...

Submitted by thoofke on Fri, 2008-03-07 04:35.

you can now also play and win on www.carlsberg.be:
a private party for 100 persons, with DJ dave Lambert

Submitted by Barbara Agatha G. on Fri, 2008-03-07 06:54.

How do people not steal them? And even i feel tempted to throw rocks at it.

Tripioso's picture
Submitted by Tripioso on Fri, 2008-03-07 13:47.

maybe it is at an exclusive neighborhood.

Excellent

Life's a Trip. Enjoy the Ride!

Submitted by fay-fly on Tue, 2008-03-11 03:42.

the best new?
really?
just the logo to express the point?nothing atract me.

Submitted by Dublin on Fri, 2008-03-21 10:22.

Probably the most ecological container in the world ! Carlsberg's eco and design credentials ......good call! Carly

izmild's picture
Submitted by izmild on Sat, 2008-07-19 20:10.

izmild
http://uniquetvcomm.blogspot.com
probably. For branding gimmick...

izmild's picture
Submitted by izmild on Sat, 2008-07-19 20:11.

izmild
http://uniquetvcomm.blogspot.com
good for branding gimmick...

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