Advertisement

Comments (18)

Log in or register to post comments

Highest Rated

Propaganda Minister's picture
Propaganda Minister

I like the idea and think it is nicely done. I personally would care less if someone else's car is glued to the spot as long as it is not mine.

djakuza's picture
djakuza
Activity Score 517

bad!!
i think its very negative when you bring the glue in connection with that car wheel lock!

Lyon's picture
Lyon

Forced unconvincing idea. Doesn't cut it for me.

kalpesh78's picture
kalpesh78
Activity Score 2578

the idea works with the product...
Pretty nice.. though it should've had a little bit of glue sticking out.

ideas....30 minutes nahi toh free.

CC3's picture
CC3

Trying to be clever. Execution looking for an idea.

Chico Ribeiro's picture
Chico Ribeiro
Activity Score 160

Simple and effective. Nice way of making ads without paying absurds costs of media.

nycCreative's picture
nycCreative
Activity Score 98

like the fact that they used crazy glue in this...but i tend to agree, that if this happened to me, i would not be laughing, i would hate the fact that 1. i have this crap on my tire. and 2. i hate crazy glue now for trying to be funny in my moment of despair and anger..

joalguvi's picture
joalguvi
Activity Score 54

I completely agree

Chico Ribeiro's picture
Chico Ribeiro
Activity Score 160

The agency rent those cars. There was no risk of the owner getting angry.

joalguvi's picture
joalguvi
Activity Score 54

really? know this as a fact completely?

Made Of Ideas's picture
Made Of Ideas
Activity Score 100

Yes, it says in in the second block of copy.

ODoyle's picture
ODoyle
Activity Score 260

Nah... at first I thought awesome... then I thought nah... it just looks forced...best superglue/car execution was that one where a real car was stuck to the billboard.

Mistica21's picture
Mistica21
Activity Score 7

I Agree with "kalpesh78", maybe it needs a little glue, cause it is the benefit.

vampiro's picture
vampiro

We are seeing BTLs, that they come from old and winning graficas. It will be valid east method or it will be a copy with different aim.

postman's picture
postman
Activity Score 951

Even as these are rented cars, the brand is still connected to something you really don't like. I don't think that's the right approach.

chintan ruparel's picture
chintan ruparel
Activity Score 1516

this is done for a print ad for the same brand a while ago by DDB spain...how come no one noticed it??

~ old habits die hard, older ones never do ~

Propaganda Minister's picture
Propaganda Minister

I like the idea and think it is nicely done. I personally would care less if someone else's car is glued to the spot as long as it is not mine.

JoLü's picture
JoLü

I believe the guys that were car inmovilizer, would never buy the glue.

Is good to watch new ways of activation for products, maybe one less agresive would be better.

Guest's picture
Guest
Advertisement