13 comments

blindrebelfinger's picture
blindrebelfinger
2 pencils

Excellent..

A concept that everyone has in minds but to execute it in this way.. is really tough

april's picture
april
4 pencils

this is really cool!!! :)

aancool's picture
aancool
90 pencils

hey... check this out, http://img483.imageshack.us/img483/2889/kuburan2dq.jpg ,from local agency in yogyakarta indonesia. made in 2004

stsanto's picture
stsanto
672 pencils

different medium dude...

itchy's picture
itchy
58 pencils

Indonesian ad is more powerful I think. Overall concept (of both ads) is a good one.

O.S's picture
O.S
14 pencils

I can't say that I agree on this being an "excellent" idea. And what impact to smokers?? There's not one single smoker in the world who is not aware of the danger with smoking. This does NOT make smoker quit. Most smokers want to quit. In sweden (yes my country) we had a few ads with actual loungs cut open showing what it looks like inside. Terrible let me tell you. Chocking! Smokers agreed but I'm not sure it helped. My friends still smoke, and want to quit. Anti-smoking organizations!! Save your money and produce actual material (books and stuff) that actually helps people to quit. Goddamit, you have to choose your battles. The information battle has been fought and neither side won. WE KNOW ABOUT THE RISKS. NOW HELP US!!

feralartdirector's picture
feralartdirector
64 pencils

regardless of where the concept came from, it's pretty damn good. Most creatives only think of full page bleed ads and :30 tv spots. I think this would stay with a lot of viewers.

sisilain's picture
sisilain
2 pencils

Nice idea, nice execution

hassan's picture
hassan
17 pencils

mmmmm right on your face! niiice

CD

chetan thesiya's picture
chetan thesiya
2 pencils

oyeee jetali
pahechan kon?
have tara idea ma kai keavanu hoy ato saroj ne.

fuck men ! u pepole alws going roking way.

nice , very nice, exxli, BOUBADHU LA .

ooops's picture
ooops
448 pencils

Perfect!

antisanti's picture
antisanti
34 pencils

The question is: catholics, in INDIA?

yaniyan's picture
yaniyan
713 pencils

I hope smokers get scared. Good ad!

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