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Scratchpost

Agency: 
Published/Aired: 
October 2007
745
Description: 

Ambient advertisment created by Trigger, Canada for Calgary Zoo, within the category: Recreation, Leisure.

The baby tiger is here.

Advertising Agency: Trigger Communications, Calgary, Canada
Creative Director: Patrick Doyle
Art Director: Sabrina Kaun
Copywriter: David Giovando

Comments (8)

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Highest Rated

Cooky1257's picture
Cooky1257
Activity Score 16

Nice simple and appealing to target audience-though not entirely original strategy.

Alistair C.'s picture
Alistair C.
Activity Score 692

good one too

TASTELIFEBETTER's picture
TASTELIFEBETTER
Activity Score 120

please someone explain this to me

cullers's picture
cullers
Activity Score 332

Tigers are big cats. How do we show a big cat? Show a big scratching post.

Not much about scratching posts and baby tigers though and the 1st one is operating on the thought of a giraffe being treated like a human baby, this one is showing a tiger being treated like a cat.

Doesn't work quite as well. But I like big kitties, so I like it a lot.

petek's picture
petek
Activity Score 1894

the baby giraffe is much funnier

phoamcor's picture
phoamcor
Activity Score 1284

Looks weird out in the middle of nowhere by a river.
Shouldn't this be downtown? Or somewhere near civilization?
Baby tigers aren't that big.

Saatchi Makak's picture
Saatchi Makak
Activity Score 246

NICE TRY

adilicious's picture
adilicious
Activity Score 61

amazing!!! being a cat person, i quite like this one!

Cooky1257's picture
Cooky1257
Activity Score 16

Nice simple and appealing to target audience-though not entirely original strategy.

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