Calcutta School of Music: Learn to appreciate

Calcutta School of Music: Learn to appreciate

Advertising Agency: Ogilvy & Mather, Kolkata, India
Creative Director: Sumanto Chattopadhyay
Associate Creative Director: Sukhendu Mukherjee
Art Directors: Sukhendu Mukherjee, Soubhik Payra, Soham Chakrabarti
Copywriters: Jayatsen Bhattacharya, Sujoy Roy, Uttaran Chaudhuri
Released: September 2007

Your rating: None Average: 7.5 (27 votes)

Comments

good outdoor advertising. Very different, very eye-catching. I like this.

Finally, a great one.

-Tung
--good idea is enemy of great idea

Done before. Next!

0nurb's picture

I like the idea. :)

Ad(dicted)

©IMKE's picture

Great idea but seen before for Redio in AOTW.

ya existe

Nice adaptation... Anyone for a bit of karaoke...

Who turned the world upside down?

Inspired but offshoots the mark. The ad should be directed at intellectuals, capable of appreciating Mozart and Bach, and not at random auto travellers! O&M fails to target the correct pocket of consumers.

o&m forgets to target the right audience..........check
o&m is using something that's been done............check
o&m is inspired....................................check
o&m won a lion at cannes for this....oh! sorry! did someone forget to mention that?