Braun Style shaver: Mirror, Nakata Hidetoshi
Don't shave it. Style it!
It's not about what you take off, its what you leave on that is what makes your mark... Find your hinge style @ www.braun.com.jp
Advertising Agency: BatesAsia, Japan
Creative Directors: Benny Lau
Art Director: Benny Lau
Illustrator: Small Ben


5 Comments
Wow. Now you can style your pubic hair. very japanese.
they did this concept already for the borat DVD using his mustache on mirrored bathroom ads...
i think it's done thousand time before. I've done it few years ago for my diploma. But the idea and placement is not so bad.
Either you guys spend a whole lot of time looking at ads or I'm just plain naive. I think this is a cool idea cause I've never seen it before. And I doubt consumers are gonna say "Oh we've seen this concept done a thousand times before!".
the thought is nice... though the art execution could have been workred upon..certainly not a frivilous concept.