pinkusfloydus's picture
90 pencils

Decent idea. Terrible execution. GOD is in the details, someone tell the agency.

kre8's picture
989 pencils

i love the progressive shots of a) anticipation b) haha - what a funny idea and c) satisfaction.
im betting hes the writer. or the suit. actually, am putting my money with the suit.

justpassingby's picture
1368 pencils

he probabaly came up with the concept, designed it, made the mock up, set up his camera on a tripod, shot it with a timer and then posted it here.

mrtalented's picture
2171 pencils


mrtalented's picture
2171 pencils

couldn't agree more. it works as a comparison ad, a think yellow pages on left page, a tiny packsot on right page. not explanation needed.

me thinks's picture
me thinks
722 pencils

I don’t know but not my cup of tea.

Moe Al_mahayni's picture
Moe Al_mahayni
86 pencils

is this the final product? or this is just a dummy for the approval?

nuclearshower's picture
233 pencils

Great idea, I love it, but the execution is terible! is like a mockup

everartz's picture
7609 pencils

how many of you guys is coming from an indian origin?

| Everartz |

Dick Huges's picture
Dick Huges
937 pencils

Ok let me explain. This is not the "real thing" yet. Actually they won't do the "real thing" because the client won't give their pen away since it is what he is trying to sell.

This picture was taken in the exact moment they were presenting it to the creative director. Because only a guy that is creative director can have a hair like that. Because people are too affraid to laugh at him.

And the biggest evidence that this is a complete scam is that the Yellow Pages book is from 2003/2004. Because the guy in the fun hair would kill the creatives if they had used the new book.

But now they will present it to the client, and maybe the client buys it as just a single page with a huge call to action phone number there.

The end.

justpassingby's picture
1368 pencils

i think the mac infront of him gives it away too

A. J. SMITH's picture
2824 pencils

Ha Ha!

'People are too afraid to laugh at him' too true, except at the office party once you've had a few too many vodkas, which is when you find yourself almost getting fired.

'fun hair' ha ha

Ney Frances's picture
Ney Frances
660 pencils

.nice one huges, easy but really good.



is there life before death?

Desi's picture
1052 pencils


smilepig's picture
254 pencils

?? put yellow pages in thumbdrive that's it????

jimchristianx's picture
116 pencils

hahahaha, when i made my first portfolio, i sent around a hollowed out bible with a thumb drive attached to a lucky rabbits foot keychain inside.

kc_brock's picture
703 pencils

are you serious?


ooops's picture
448 pencils

MUMBAI's 2003-2004 yellow pages = 1 thumb drive

what a big data.

AdDavid's picture
406 pencils

Vedobroto Roy ------ is this guy working both at GOD & JWT(Horlicks puzzle ads)?

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