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Agency: 
Published/Aired: 
June 2012
Description: 
Advertising Agency: Artplan, Rio de Janeiro, Brazil
Executive Creative Director: Roberto Vilhena
Creative Directors: Gustavo Tirre, Alessandra Sadock, Rodrigo Moraes
Art Director: Marcelo Moura
Copywriter: Guilherme Fleury

Comments (6)

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Highest Rated

karruza's picture
karruza
Activity Score 290

Gorgoues idea! social value is the most important thing to be concerned imho..

mareanx's picture
mareanx
Activity Score 196

really effective way of helping people through advertising!!

kleenex's picture
kleenex
Activity Score 43434

Winner.

zhangcuihaoyun's picture
zhangcuihaoyun
Activity Score 43

severe

Andrés Mencía's picture
Andrés Mencía
Activity Score 4

I have just seeing this and it remember me so much to a campaign for the One Show Student Competition 2011.

The idea is exactly the same and the esthetic is quite similar.

What do you think?
http://www.behance.net/gallery/CITY-HARVEST-Food-converters/1257971

This work is from: Aida Martinez, Mapi Bartolomé (http://www.flickr.com/photos/mapibg/) , Antonio Jimenez (http://www.brasmen.com/) and Andrés Mencía (http://andresmencia.com/) with many more good ideas behind.

M K's picture
M K
Activity Score 15

Cannes.

karruza's picture
karruza
Activity Score 290

Gorgoues idea! social value is the most important thing to be concerned imho..

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